This is a self promo project that I have just completed. The theme was "Let's tie the deal" and I sent it out to managing directors and creative directors of some pretty big advertising agencies here in Melbourne. The idea behind the self promotion was that they will at least notice me and hopefully engage my services for either freelance or full time jobs - hence the title "Let's tie the deal" in terms of the business arrangement. What makes each little package interesting is that it contains cuff links, a hankie and a tie, all made out of silk, and all the same design. Even the box lid is covered with the same material. I wanted the whole concept to be clever, with an amusing play on words that corresponds to the 'present'. I'll let you know whether it got me anywhere :)