Business cards are among the the first tactile pieces that express the dramatic changes going on at Mohawk, as this fourth-generation, family-owned company reinvents itself to thrive in today’s digital world. Designed by Pentagram and produced by Mohawk partner, Moo.com, the business cards were produced using the latest in digital print technology, enabling variable artwork in a single run through the press. The cards are printed on a proprietary 32 pt. stock created for Moo Luxe, Moo.com’s luxury card line. Photo: Alex Tobin